Netflix has increased prices in the US and Canada, heralding the first price increase of 2022. The standard subscription, which allows for two simultaneous streams, is now $15.49 per month in the US, down from $13.99. The prices will come into effect immediately for customers, and this is the first price increase in these markets since autumn 2020. In the US, the price increase runs through all subscription levels, the basic subscription is increased by $ 1 to $ 9.99, the 4K premium level increases by $ 2 to $ 19.99 per month. In an identical statement to various media, a Netflix representative has given an explanation for the price increase, the meaning of which you have to guess yourself. “We know people have more entertainment options than ever before, and we strive to provide an even better experience for our members. We’re updating our prices so we can continue to offer a wide variety of quality entertainment options. As always, we offer a range of tariffs so that our members can choose a price that fits their budget.” It probably simply means: Productions are becoming more expensive, but of course you want to “cash in even more”. However, it is not known whether there are now customers who are canceling due to the price increase. It is also not known whether Netflix will also increase its prices in Europe. As a German customer, you could almost imagine that Netflix might increase the prices – maybe by 2 euros per month in the highest subscription level, so you would stay under the magic 20 euros – 19.99 euros sounds psychologically right different. The premium plan previously costs 17.99 euros – it was only increased by 2 euros from 15.99 euros in 2019. But “our” basic plan in Germany has been costing 7.99 euros for a long time. And then, like probably many of our readers, I think about how one would like to justify this for oneself in the future. It looks like an on/off relationship. Because in addition to Netflix, others are also vying for the favor. Disney+, Amazon Prime Video (Channels), Apple TV+, and soon to launch Peacock and Paramount+ This article contains affiliate links. Clicking on it will take you directly to the provider. If you decide to make a purchase there, we will receive a small commission. Nothing changes in the price for you. Thank you for your support!
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